SKYWORTH x JUVENTUS co-brand logo

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SKYWORTH x JUVENTUS
co-brand logo

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JUVENTUS OFFICIAL PARTNER
JUVENTUS OFFICIAL PARTNER
SKYWORTH has been a Juventus Official Partner globally since June 8, 2021
JUVENTUS OFFICIAL PARTNER
JUVENTUS OFFICIAL PARTNER
SKYWORTH has been a Juventus Official Partner globally since June 8, 2021
JUVENTUS OFFICIAL PARTNER
JUVENTUS OFFICIAL PARTNER
SKYWORTH has been a Juventus Official Partner globally since June 8, 2021
JUVENTUS OFFICIAL PARTNER
JUVENTUS OFFICIAL PARTNER
SKYWORTH has been a Juventus Official Partner globally since June 8, 2021

SKYWORTH TV x Juventus
Brand Partnership Press Conference

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SKYWORTH TV x Juventus Brand Partnership Press Conference

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Lead the future

Be Innovative, Be Bold

Be Innovative
Be Bold

Technological, Leading,
Reliable, Fashionable, Stylish

Technological, Leading,
Reliable, Fashionable, Stylish

SKYWORTH

Live ahead

Perseverance forever,
ambition wherever

Perseverance forever
ambition wherever

Bold, Elegant, Proud

JUVENTUS

Go Beyond Limits, Establish New Standards
Lead the Future

The partnership stems from the all-round fit between the two brands, from the resonating

brand spirits and the desire to achieve greatness and lead the future.

Go Beyond Limits
Establish New Standards
Lead the Future

The partnership stems from the all-round fit between the two brands, from the resonating brand spirits and the desire to achieve greatness and lead the future.

SOUL MATES

SKYWORTH TV and Juventus have a long history in their respective fields, accumulating a wealth

of experience and skills. They both kick-started their brand transformation journeys in recent

years. The partnership will propel the brands to move ahead and reach new heights.

SOUL MATES

SKYWORTH TV and Juventus have a long

history in their respective fields,

accumulating a wealth of experience and

skills. They both kick-started their brand

transformation journeys in recent years.The

partnership will propel the brands to move

ahead and reach new heights.

1897

In 1897, Juventus was founded in Turin, Italia.

1985

In 1985, Juventus became the first football club in history to win all international championships.

1988

In 1988, Skyworth Group Limited was founded in Shenzhen.

2011

In 2011, Juventus became the first Italian football club to own a home stadium upon the opening of Allianz Arena.

2013

In 2013, SKYWORTH TV became one of the first brands to enter OLED development and introduced China’s first independently innovated OLED TV.

2017

In 2017, Juventus unveiled the new club badge and started the journey of branding strategy upgrade.

2019

In 2019, SKYWORTH TV introduced its new brand slogan, “Lead the Future” and started a new journey to transform its overall brand strategy.

2019

In 2019, Juventus announced its new brand proposition, #LIVEAHEAD.

2020

In 2020, SKYWORTH TV exceeded the limitation of the TV form and created the ultra-thin TV – the Wallpaper OLED TV W81.

2020

In 2020, Juventus has won nine consecutive Lega Serie A championships.

2021

In 2021, SKYWORTH TV launched the world’s first mass-produced OLED transformable TV W82 and the world’s first audio glass sound 8K OLED TV W92.

Weathering through the ups and downs in the past 30 years, SKYWORTH TV has ranked among the best global TV brands and is a leader in OLED technology.

Weathering through the ups and downs in the past 30 years, SKYWORTH TV has ranked among the best global TV brands and is a leader in OLED technology.

Juventus enjoys nearly 124 years of excellence and glory.

Juventus enjoys nearly 124

years of excellence and glory

Juventus has more than 440 million fans worldwide and Bonucci, Kulusevski, Morata, Dybala, Arthur, Chiellini, Ligt on its current First Team.

Juventus has more than 440 million fans

worldwide and Bonucci, Kulusevski, Morata,

Dybala, Arthur, Chiellini, Ligt on its current

First Team.

占位

Cuadrado

占位

Kulusevski

占位

Rabiot

占位

Sandro

占位

Danilo

占位

Morata

占位

Bonucci

占位

Chiellini

占位

Chiesa

占位

de Ligt

占位

Locatelli

占位

Ramsey

占位

Bentancur

More about the brand partnership details
More about the brand
partnership details