Latest Products and Ecosystem-building Initiatives Reinforce the Brand’s Comprehensive 5G+8K Strategy and Commitment
Beijing, China – September 23, 2020 – SKYWORTH, a leading global television brand, today launched SKYWORTH Q71, which is supported by the new coocaa OS 8, at its Autumn Product Launch under the theme of “8K is Here”. At an affordable price point, SKYWORTH Q71 aims to make 8K content available for a wider audience to enjoy. SKYWORTH also introduced the newest product of the “Ablaze” series for the youth in China, SKYWORTH A50.
At the launch, SKYWORTH shared its latest efforts in leading the development of the 5G+8K solutions, in addition to making its first foray into the enterprise market with the new SKYWORTH Business brand. This demonstrates SKYWORTH’s commitment to continuous technological innovation and adding value for its customers.
Tony Wang, Chief Executive and President of SKYWORTH TV, said: “The current hindrances to mass adoption of 8K TVs are the lack of proper 8K content and the high product prices. As an industry leader in 5G+8K solutions, SKYWORTH is dedicated to bridging the gap. We have been at the forefront of supporting content creation and providing affordable and quality TVs via persistent R&D, so more people can enjoy the supreme visual experience. We are delighted to announce that 8K is here.”
To address the 8K content gap and promote 8K adoption, SKYWORTH has been working on a plethora of initiatives to lead the creation of a robust ecosystem:
· SKYWORTH has partnered with 8Kly.com, a Shanghai-based distributing platform for 8K video content, so its TV users can watch high-resolution clips via the “8K content hub” powered by the new coocaa OS 8.
· To incubate China’s 8K video content creator network, SKYWORTH is handpicking video creators and will offer them the opportunity to livestream their high-quality 8K videos or provide their content on-demand to millions of coocaa users. This aims to enhance the 8K content ecosystem.
· SKYWORTH’s new coocaa OS 8 also provides all-rounded AI-enabled smart experiences to transform modern homes. These include an all-new Cloud Gaming Channel packed with popular games, a large library of audio content for karaoke at home and online learning, as well as a private family message board where users can leave real-time video messages to share their special out-of-home moments with family members.
· As an industry leader in 5G+8K solutions for business and home scenarios, SKYWORTH has a complete product portfolio from content creation and storage (LIFErecorder 8K camera and 8K coocaa cloud) to content transmission and display (LIFErecorder 5G EXTENDER and 8K TV).
SKYWORTH Q71 is the first SKYWORTH TV model to feature the new coocaa OS 8, the massive system upgrade brings consumers unprecedented visual and interactive experiences. Featuring an 8K LED screen, SKYWORTH Q71 supports 8K signal reception, decoding, image signal processing and screen display, giving users a real 8K experience all the way. To ensure optimal picture quality, SKYWORTH Q71 is equipped with advanced technologies including SKYWORTH AIPQ ENGINE™ 8K Version, SKYWORTH 30+ PICTURE QUALITY TUNING™, and 3D LUT Color Correction. Being one of the first few brands in the industry to apply 3D LUT to TVs, SKYWORTH unleashed the full potential of the 8K LED screen and pushed the color accuracy of SKYWORTH Q71 to the screen’s limit.
SKYWORTH Q71 will bring users the truly immersive sound of Dolby Atmos®, taking them deeper into the story with moving audio that fills the room and flows around the audience. Since Dolby Atmos is built into Q71, it has never been easier to get the Dolby Atmos experience at home. Supporting HDMI 2.1 and Wi-Fi 6, SKYWORTH Q71 offers a seamless wired and wireless connection in the 8K era, where users can enjoy smoother pictures and entertainment experiences.
With the newly upgraded TrensAI VOICE, SKYWORTH Q71 users are looked after by a smart and heartwarming personal voice assistant. In addition to updates to far-field voice interactions, voiceprint identification and dialect detection, users can leverage system pre-set voice commands to complete tasks without requiring saying any wake words.
SKYWORTH Q71 will come in 65” and 75” in China, which are available at RMB 11999 and RMB 17999 respectively starting from October 1, 2020. Availability in other markets will be announced when ready.
In addition, SKYWORTH also renamed its TV series that brings innovative experiences and advanced TV features to the youth of China to the “Ablaze” series. SKYWORTH A50, the newest product of the series, can be paired with the Swaiot PANEL, expanding it beyond a TV into a big-screen AIoT hub. Young users can control and interact with the smart devices around their houses through SKYWORTH A50 and the Swaiot PANEL, creating a seamless experience at home.
With 5G, AI, IoT and other emerging technologies, businesses require display solutions that go beyond traditional means. In view of this, SKYWORTH introduced the SKYWORTH Business brand, which offers four reliable, precise, harmonious and technologically advanced solutions to business partners – Swaiot PROTV™, Swaiot Board™, Swaiot Signage™ and Swaiot WALL™. They cater to all scenarios, enabling business partners to share information with consumers in a targeted and clear manner.